New & Preowned · By Appointment Only · Also Available via Online Purchase

Your Dream Dress.
$199 or Less.

New and preowned bridal gowns and bridesmaid dresses — every style, every size, every budget. Shopping by appointment only.

New & Preowned Gowns

Fresh finds and gently loved treasures

Bridal + Bridesmaids

Dress the whole wedding party

Every Dress $199 & Under

No exceptions. No surprises.

Bridal gowns collection

For the Bride

Bridal Gowns

From classic ballgowns to sleek modern silhouettes, our curated collection of new and preowned bridal gowns has something for every bride — all $199 and below.

Browse Bridal Gowns
Bridesmaid dresses collection

For the Squad

Bridesmaid Dresses

Dress your whole squad without the stress. Our bridesmaid collection spans every color, style, and size — and every single one is $199 or less.

Browse Bridesmaid Dresses
The AllGowns199 Promise

Every single gown. Every single style.
$199 and below.

We believe every bride deserves to feel stunning on her wedding day — without the four-figure price tag. That's why every dress in our boutique is priced at $199 or less. New arrivals, preowned gems, bridal gowns, bridesmaid dresses — all of it.

No exceptions. No surprises.
Browse the full collection

Simple & Stress-Free

How It Works

Browse Online

Explore our collection of new and preowned gowns from the comfort of home. Get inspired before your visit.

Book Your Appointment

Reserve your private shopping session. We'll have your favorites ready and waiting when you arrive.

Say Yes to the Dress

Try on, fall in love, and walk out with your dream gown — all for $199 or less. It really is that joyful.

Happy bride in her dream gown

Your Appointment Awaits

Ready to Find Your Gown?

Your perfect dress is waiting. Book your private appointment today and let the magic begin.

Book an Appointment

By appointment only — in-person shopping

AllGowns199

New & preowned bridal gowns and bridesmaid dresses — every style, every size, $199 and below.

By Appointment Only

Follow Along

Shopping by appointment only.
In-person visits welcome.

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Made with for every bride